Microsoft i samarbejde med B&O om lyd til Xbox

Bang & Olufsen
Der er to segmenter, der er glade for at bruge store summer på deres hobby, for at kunne udnytte selv de mindste fordele - audiofiler og gamers.


Nu er de to verdener kollideret, efter at Microsoft og Bang & Olufsen annoncerede, at de samarbejder om at levere high-end audio til spil.

Formålet med dette nye samarbejde er at skabe en ny lydproposition til at imødekomme det avancerede segment inden for spil ved at udnytte Bang & Olufsens kernefunktioner inden for lyd, design og håndværk. Dette vil omfatte "Designet til Xbox" funktionalitet, som sikrer problemfri forbindelse/tilkobling og en forbedret brugeroplevelse.

Vice President and Head of Product Management hos Bang & Olufsen, Christoffer Poulsen, er begejstret for det nye samarbejde og det langsigtede kommercielle potentiale for B&O.

“The gaming industry has grown significantly over the last few years across age groups, gender and countries, and we expect this trend to continue. The technology has advanced significantly in gaming, and enhancing the sound experience offers a place for us to play a key role. By entering the gaming industry, we want to do what we do best: delivering outstanding sound performance wrapped in astonishing design and solid craftmanship. We see a big commercial potential within gaming, and in Xbox we believe we have found the ideal partner to realise that potential” lyder det fra Christoffer Poulsen i pressemeddelelsen. (åbner PDF)

B&O i samarbejde med Microsoft om hignend lyd til xbox.JPG


Matt Kesselring, Head of Hardware Partnerships hos Xbox fortsætter:

“We’re excited for the launch of Xbox Series X later this year and ushering in the next generation of gaming. As we march towards release – we’re excited to partner with Bang & Olufsen to bring a new premium tier of gaming audio to market for Xbox and Bang & Olufsen fans around the world that travels with you everywhere you love to play Xbox”.

Virksomhederne har endnu ikke offentliggjort produktannoncer for kommende produkter, men har lovet at dele yderligere oplysninger i nær fremtid.


Source & Image credit:

B&O