PC er den mest rentable platform for Ubisoft

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Samtidigt med computeren er den mest rentable platform for Ubisoft, er Division 2 branchens største hit i 2019.


Ubisoft har delt sine salgstal for første kvartal af 2019-20, dvs. de tre måneder, der sluttede den 30. juni 2019, og afslørede, at pc'en for øjeblikket er den mest rentable platform. Ifølge det franske selskab i 1. kvartal 2019-20 var pc'en ansvarlig for 34% af sin indtjening, der oversteg alle andre platforme.

PS4 var anden med 31%, mens Xbox One og smartphones var henholdsvis tredje og fjerde. Det er værd at påpege, at sidste år var PS4 langt højere end pc (38% for PS4 mod 24% for pc'en).

Ubisoft har også afsløret, at Assassin's Creed Odyssey oplevede en meget kraftig stigning i det daglige engagement, PRI og salesthrough sammenlignet med Assassin's Creed Origins i første kvartal, og at Division 2 var branchens største hit siden begyndelsen af året.

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Yves Guillemot, Co-Founder and Chief Executive Officer, forklarer:

“Our first-quarter net bookings came in well above target, thanks to the very robust performance of our games ? notably Rainbow Six Siege and Assassin’s Creed Odyssey ? and a very strong increase in player recurring investment for PCs and consoles, led by record-high engagement levels per player. As well as this very good start to the fiscal year, the positive reception for our games at E3 has confirmed our full-year expectations. Ghost Recon Breakpoint was highly visible among content creators and earned a record-high sentiment score out of all E3 games. Watch Dogs: Legion made a huge impression thanks to its innovative gameplay, putting the franchise back in the spotlight. Our games line-up for fiscal 2019-20 – which also includes Rainbow Six Quarantine and Gods & Monsters – is one of our strongest in the last five years. In the coming years, Ubisoft is ideally positioned to seize the many value creation opportunities that lie ahead and therefore to generate strong revenue growth and further increase its profitability.”

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