Opdatering:
Det forlyder, at det skulle være grundet nye tariffer fra Kina til USA.
Producentens Marketing Manager hævder, at producenten har arbejdet tæt sammen med partnere for at minimere stigningen, tilsyneladende var det ikke nok.
ASUS ROG STRIX grafikkort er allerede et af de dyreste designs på markedet, så det beklageligt noget der vil ramme entusiasterne, der nu kommer til at grave endnu dybere i lommerne.
Update regarding MSRP pricing for ASUS components in 2021:
This update applies to graphics cards and motherboards*
We have an announcement in regards to MSRP price changes that are effective in early 2021 for our award-winning series of graphic cards and motherboards. Our new MSRP reflects increases in cost for components. operating costs, and logistical activities plus a continuation of import tariffs. We worked closely with our supply and logistic partners to minimize price increases. ASUS greatly appreciates your continued business and support as we navigate through this time of unprecedented market change.
*additional models may see an increase as we moved further into Q1.
— Juan Jose Guerrero III, ASUS’s Technical Product Marketing Manager
Den nye prisfastsættelse er allerede afspejlet i detailhandlernes prislister. En betydelig stigning kan for eksempel ses på Newegg, hvor prissætningen for et vandkølet Radeon RX 6800 XT ROG STRIX LC er steget fra 899,99 USD til 1079,99 USD.
ASUS egen butik lister også nye forøgede priser:
Hvornår og hvordan de rammer de danske forhandleren, er vi endnu ikke bekendt med.
Source & Image credit:
ASUS DIY (lukket Facebook-gruppe), ASUS Store